Why we print the grid on every page
A visible grid keeps a team honest about alignment. How we use one from first sketch to shipped code, and the three places we break it on purpose.
Journal
Essays, field notes and method notes, written by whoever did the work. About two a month, with sources.
02
All notes
Page 1 of 6, newest first
Nine weeks of sign tests at Sentrum station
What 1,900 observed journeys taught us about arrows, distances and the word "exit".
A source line under every number
How we footnote an annual report so a journalist can check any figure in under a minute.
Against the dashboard with forty charts
An operator needs one number in the morning. Everything else is a drill-down.
Drawing a typeface for 30-meter reading
Open apertures, tall figures and why the "1" in Northline Sans has a flag.
Our pay ratio, and why we publish it
2.6 to 1 this year, up from 2.4. What changed and what it's for.
Testing hospital signs with people in a hurry
Why we ran the Okra tests at 07:30, with visitors who had an appointment to keep.
The data audit we now do before every quote
P-032 needed 34% more engineering than we priced. Here's the checklist that came out of it.
Writing the rationale as you go
One decision, one paragraph, written the day you make it. The hand-over writes itself.
Overnight trains, three years in
Travel emissions per person fell from 1.6 to 0.9 tonnes. What it cost us in days.
03
One email a month
The month's notes, one figure we found useful and what's on the test wall. No tracking pixels.